Top 13 Must-Attend Beauty Exhibitions in the United States for 2025

Events that cater to the beauty trade can engage professionals, brands, and enthusiasts alike with the state of the art, innovative solutions, current trends, and technologies on the market. Such expositions offer an opportunity for visual presentation of products, establishment of communication with other professionals, and observation of oncoming market needs. Since a beauty business relies heavily on visual and sensual appeal, trade shows in this line of business play an incomparable role in presenting novelty offerings the right way to buyers and industry people alike.

These events shape the future strategies and competitiveness for all professionals involved in the development and distribution of beauty products. But with the events lined up for 2025, no better time will be perfect to get deeper into this dynamic world of beauty trade exhibitions and push your business at the highest levels. Get set to mark your calendar and start planning for the next big event experience of your career!

January

ODAC Dermatology Conference

• When: January 17 – 20, 2025
• Where: JW Marriott Orlando Grande Lakes, Orlando, FL

ODAC Derm is a leading clinical dermatology conference. ODAC Derm deliver annual updates and practical insights directly applicable to today’s dermatology practice. Over four days, an elite faculty will present cutting-edge lectures, interactive Q&A sessions, and hands-on workshops, covering key topics in medical, surgical, and cosmetic dermatology for providers across diverse skin tones.

Unique to ODAC, the conference emphasizes actionable takeaways that attendees can immediately apply in their practices, ensuring a transformative educational experience for dermatologists and skincare professionals alike.

Cosmoprof North America

• When: January 21-23, 2025
• Where: Miami Beach Convention Center, Miami

Cosmoprof proudly positions itself as “the leading B2B beauty event in the Americas,” attracting top business executives, researchers, and corporate managers from across the beauty industry. As the only event in the Americas that unites the entire beauty ecosystem, it serves as an unparalleled platform for professionals to connect and innovate.

Attending the second edition of Cosmoprof Miami connects you to a global network of over 500,000 beauty professionals. It’s a unique opportunity to explore the latest trends, network with industry leaders, and discover innovative business solutions. From skincare to nails, every beauty category is represented in this dynamic event.

February

MakeUp in Los Angeles

• When: February 12-13, 2025
• Where: LA Convention Center, Los Angeles, CA

MakeUp in Los Angeles is a premier event for cosmetic innovations, bringing together beauty brands, packaging experts, and formulation specialists. As part of the global MakeUp in series, it provides a unique platform for skincare and makeup professionals to collaborate and share the latest trends, driving product development and creativity in the industry.

Held in Los Angeles, a city synonymous with beauty and glamour, the event fosters connections between innovative suppliers and leading skincare and makeup brands. With its focus on collaboration, it serves as a vibrant space for professionals to explore cutting-edge solutions and bring transformative products to market.

March

International Beauty Show (IBS)

• When: March 23-25, 2025
• Where: Javits Convention Center, New York, NY

The International Beauty Show (IBS) is a landmark event for beauty professionals, providing an inspiring platform for learning, networking, and discovering new opportunities. With over 22,000 attendees and 200 exhibitors, IBS offers cutting-edge workshops, masterclasses, and live demonstrations conducted by renowned artists, celebrity stylists, and influencers.

Participants can explore a vast range of beauty innovations, including haircare, makeup, and wellness products, while connecting with leading brands and industry professionals. Tailored educational experiences and access to the latest trends make IBS an unmissable event for beauty professionals looking to elevate their craft.

April

America’s Beauty Show 

• When: April 5-7, 2025
• Where: Donald E. Stephens Convention Center, Rosemont, Illinois

Centered on the theme of GROW, America’s Beauty Show 2025 celebrates the power of community and the pursuit of personal and professional aspirations. As one of the oldest and most esteemed beauty events in the U.S., this transformative show brings together over 20,000 licensed beauty professionals.

Attendees can immerse themselves in 350+ workshops, offering 40+ hours of CEU-accredited education. Connect with exhibitors from around the globe, including Italy, Canada, and the UK, and gain exclusive insights from distinguished speakers discussing the latest industry trends.

The Medical Spa Show

• Where: Wynn Las Vegas, Las Vegas, NV
• When: April 10-13, 2025

The Medical Spa Show has become a cornerstone event for the booming medical aesthetics field. With a focus on patient safety, legal compliance, and continued excellence, this four-day event fosters a spirit of collaboration. It is a unique opportunity to unite independent practices and elevate the standards of the entire medical spa profession.

Since its inception in 2018, The Medical Spa Show has been the premier conference and trade show for non-surgical medical aesthetics. Hosting over 2,000 professionals, the event emphasizes legal, business, and clinical topics, while encouraging the formation of new partnerships and communities.

May

International Congress of Esthetics and SPA

• When: May 4-5, 2025
• Where: Pennsylvania Convention Center, Philadelphia

The International Congress of Esthetics and Spa (ICES) is one of the most prestigious and comprehensive events in the beauty, wellness, and skincare industry. Renowned for its cutting-edge approach, ICES offers a unique platform for professionals to enhance their skills, expand their networks, and stay ahead of the latest trends and innovations. The event is tailored to estheticians, spa owners, cosmetologists, makeup artists, massage therapists, and other wellness experts who are passionate about advancing their craft and businesses.

ICES stands out for its dynamic combination of educational sessions, live demonstrations, and an extensive exhibitor showcase. Attendees can explore a diverse array of topics, from advanced skincare techniques and medical aesthetics to lash extensions, waxing, and product innovations. Renowned industry leaders and educators host these sessions, offering actionable insights and practical skills that professionals can implement immediately.

The Makeup Show NYC

• When: May 4-5, 2025
• Where: Metropolitan Pavilion, New York, NY

Dedicated entirely to makeup artistry, The Makeup Show NYC is a vibrant event bringing together educators, influencers, and renowned makeup brands. Professionals can explore the latest innovations in makeup products, attend live demonstrations, and participate in educational seminars led by top-tier experts.

The Makeup Show NYC offers a unique opportunity to connect with peers and industry leaders, discover exclusive vendor discounts, and gain practical insights into makeup artistry trends. This event is a must-attend for makeup professionals seeking inspiration and cutting-edge knowledge.

Premiere Orlando

• When: May 31 – June 2, 2025
• Where: Orange County Convention Center, Orlando, Florida

Recognized by Trade Show News Network as the largest beauty show in the United States, Premiere Orlando is a hub of innovation and inspiration for beauty professionals. Featuring top-tier education from leading experts and showcasing the best in products and techniques, it’s the ultimate destination for discovering the latest trends across the beauty industry.

From cutting-edge hair color techniques and high-fashion nail art to creative barbering designs and advanced dayspa procedures, Premiere Orlando offers something for every licensed professional. This exclusive event connects attendees with manufacturers and distributors across all sectors of the beauty industry, including hair, nails, and skincare, making it the premier venue to elevate your skills and grow your career.

June

The Aesthetic Show (TAS)

• When: June 26-29, 2025
• Where: Wynn Las Vegas Resort, Las Vegas

The Aesthetic Show (TAS) 2025 is the premier event for professionals in the medical aesthetics industry, offering an unparalleled opportunity to explore the latest advancements, techniques, and trends in the field. Bringing together renowned industry leaders, cutting-edge innovators, and top-tier educators, this event is designed to inspire and elevate the practice of medical aesthetics.

With a special emphasis on Integrative Health for 2025, TAS highlights how aesthetic practices can incorporate holistic therapies to diversify offerings and boost revenue streams. From advanced treatments to wellness-focused strategies, attendees will learn actionable ways to integrate these therapies into their businesses, expanding the scope of care for their patients.

IBS Las Vegas

• When: June 21-23, 2025
• Where: Las Vegas Convention Center, Las Vegas, NV

As one of the fastest-growing beauty events in the U.S., IBS Las Vegas attracts top brands and industry innovators to showcase their latest products and trends. With a focus on haircare, men’s grooming, makeup, and lash extensions, the show offers a comprehensive view of the beauty industry’s evolving landscape.

This event features live demonstrations, tailored educational sessions, and the opportunity to engage with 350+ exhibitors. IBS Las Vegas is a pivotal platform for professionals to gain insights, refine their techniques, and connect with industry leaders.

September

Face & Body Skin Care Show

• When: September 7-8, 2025
• Where: SAFE Credit Union Convention Center, Sacramento, CA

For over 30 years, Face & Body has been a trusted resource for spa professionals seeking advanced education and industry insights. In 2025, the event will continue to deliver a comprehensive learning experience with a focus on skill development and exploring new trends. Attendees can look forward to curated sessions designed to provide practical knowledge and inspire innovation in their practices.

Complementing the educational program, the event will feature a vibrant exhibit floor showcasing the latest products, tools, and techniques. Attendees can engage with live demonstrations, explore fresh product launches, and connect with leading brands to enhance their offerings. Face & Body 2025 is an essential opportunity for professionals aiming to stay ahead in the evolving spa industry.

October

NCPA 2025 Annual Convention

• When: October 18-21, 2025
• Where: New Orleans, LA

The NCPA 2025 Annual Convention is not only a premier event for independent pharmacists but also an opportunity for professionals in beauty and wellness retail to explore innovative solutions in health-related beauty products. With the growing intersection of pharmacy and beauty, this convention offers a unique platform to discover emerging trends in wellness-focused beauty lines, skincare products, and supplements tailored to enhance overall health and aesthetics. Attendees can benefit from sessions highlighting customer engagement strategies and explore partnerships that align with the expanding beauty and wellness market.

The exhibit hall will showcase the latest in cross-industry innovations, from wellness-based cosmetics to sustainable packaging solutions. Whether you’re a pharmacist or a beauty entrepreneur, the NCPA Annual Convention is a valuable event to stay at the forefront of the evolving health and beauty landscape.